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IBM Unica Campaign V8.5 Sample Questions:

1. When creating an offer template, a Unica Campaign specialist needs to ensure that the offers created subsequently using this offer template can be grouped together and rolled-up for reporting purposes. This can be achieved by?

A) Grouping all relevant offers in the designated folder and its sub folders so that they can be rolled up during reporting.
B) Following a naming convention so that similar offer names are assigned to related offers and hence offers are grouped by name
C) Grouping by offer codes assigned to offers created using the same template.
D) Creating a custom attribute to group the offers together and roll-up based on that attribute.

2. Which of the following does NOT contain important inputs to gather for sizing an initial Campaign hardware and database size installation?

A) Expected number of users; whether "In Database Processing" will be used
B) Contact History use; Output preservation period
C) Number of planned concurrent users; Whether "Strategic Segments" will be used
D) Expected CPU utilization; Actual flowchart file sizes

3. In Unica Campaign, how are the Scheduler and Schedule process used?

A) The Scheduler is a Marketing Platform function that defines Schedule process attributes. The Schedule process is used to initiate a process,series of processes, or an entire flowchart.
B) The Scheduler is an administration tool used to configure schedules. Use the Schedule process to select the schedule to use as part of theflowchart.
C) The Scheduler starts a flowchart even if it is not running, while the Schedule process in a flowchart works only if the flowchart is running. TheScheduler should not be used to schedule a flowchart that uses the Schedule process.
D) The Schedule process is used to configure the Campaign Scheduler. This enables the use of the Schedule process in a flowchart.

4. A campaign user has come to the specialist indicating that one particular flowchart is taking too long to run, and they need help finding the bottleneck. What are the most logical first steps to try to isolate the actual bottleneck(s)?

A) The specialist needs to ask for a copy of that flowchart's log file and the flowchart template file, and use it to begin the initial assessment of thesituation.
B) The specialist should request that the user monitor the performance of the database because it's most likely a database problem.
C) The specialist needs to send the user a re-sizing questionnaire, since this means the user's system is undersized.
D) The specialist needs to ask the user a sequence of questions about all of the flowcharts such as how many records do they select initially, howmany segment boxes do they have, and how many output records do they write per day.

5. In a Unica Campaign flowchart Select process, how can a custom macro be profiled so that it appears in the Select process "Available Fields" menu?

A) In the "Select" process box "Source" tab, click the Input field and the drop-down list appears. Go to "Tables", select "UA_CUSTOMMACROS",and select the macro from the list. Select the macro when it appears in the "Available Fields" column.
B) Select "Options" from the main menu in a flowchart, choose "Custom Macros...". Click "New Item" and add the macro name and field expression.Go to the "Select" process and choose the macro from the "Available Fields" column.
C) In the "Select" process box, create a "Derived Field" with a field name Profile_Test and enter the macro name in the expression field. Go tothe "Select" process "Source" tab and select the macro from the "Available Fields" column.
D) Select "Options" from the main menu in a flowchart, choose "Custom Macros...". Click "New Macro" and add the macro name and fieldexpression. Go to the "Select" process and choose the macro from the "Available Fields" column.

Solutions: